Marketing Cloud Personalization Accredited Professional Exam
Last Update Apr 28, 2024
Total Questions : 111
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A brand is testing three campaigns, each one with a control experience. Which segment type
can the brand setup to make sure the same group always gets the control experience?
How quickly does interaction studio synthesize and activate date to gauge and respond to an individual’s in-the-moment intent, across channels?
What would a marketer include in a Recipe if they want the visitor's affinity score to be taken into account when showing recommendations?
Which ingredient shows a visitor products or content based on a ‘people like me’ algorithm?
What two features of interaction studio can be used in an open-time email campaign?
What two features of Marketing cloud Personalization can be used in an open-time email Campaign?
Which global template do you select and customize to provide product recommendations on the homepage?
A customer service representative for a bank is on the phone with a prospect and wants to promote the next best offer based on digital behaviour. How would they accomplish this in service cloud?
How many days after the date of upload will files be deleted from the SFTP?
Which data feed integrates purchase data into a profile in interaction studio?
What is the Marketing Cloud Personalization terminology for the collection of products and content as well as related categories, and tags - such as brand, gender, style, keyword, and author?
What are two types that real time interaction management helps marketers to personalize the customer
Which entry source event type needs to be configured for a journey to be used in the segment join to journey builder feature?
Which two items can be included in the total engagement score calculation?
Which role would the admin assign a user if they need to view everything in interaction studio and create, update, publish and delete campaigns and recipes?
In which two locations in the page Type definition can a developer pass in attributes?
What would a marketer include in a recipe if they want the visitor affinity score when showing recommendations?
What interaction studio component contains experiences and messages you design to personalize the interaction a visitor has with your channels?
The sitemap provides the functionality that enables IS to identify which three items?
How often does interaction studio poll the sftp for new files for ingestion?
A business user wants to test the effectiveness of two CTA options, which testing option should the select?
A brand wants to do an ad-hoc export of a new user-defined attributes, what option would they choose?
TESTED 29 Apr 2024
