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Strategic Management Question and Answers

Strategic Management

Last Update May 3, 2024
Total Questions : 280

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Questions 1

GV is a manufacturer and retailer of high quality suede gloves. GV makes all of its sales in country F, and is extremely profitable. After many successful years trading, GV has accumulated significant cash reserves and would like to grow the business organically.

After some investigation work, GV has discovered an opportunity to sell leather shoes in country P.

Which of the following strategic directions is GV taking if it pursues this opportunity, according to Ansoff's product / market matrix?

Options:

A.  

Product development

B.  

Market development

C.  

Related diversification

D.  

Market penetration

Discussion 0
Questions 2

TTT recently appointed a new Chief Executive, R, to lead it through a period of major change. R immediately set up a change management team which consisted of several senior managers and directors from across the organization. Together, they formulated an overall goal for change and then spent several weeks presenting the need for change to all of the staff through a series of staff meetings. At these meetings R involved staff and built their ideas into the final change strategy.

R also set a series of interim goals to encourage ongoing performance throughout the change process. When the organization reached these goals, R widely publicized these achievements to help motivate staff.

However, after six months, TTT had failed to reach most of the interim goals that had been set. Most of the members of the change management team had not maintained a significant interest in the change process and many of the staff felt that there had been a lack of communication and reward following the initial few weeks of the change process.

Kotter suggested that there were eight steps required to successfully lead change.

Which TWO of the following did R fail to achieve? (Choose two.)

Options:

A.  

Never letting up

B.  

Incorporate change into the culture

C.  

Develop a change vision

D.  

Generate short term wins

E.  

Empower broad based action

Discussion 0
Questions 3

TUV had an employee turnover rate of 25% among new recruits and was becoming short of skilled workers. The Board of TUV realized there was something dramatically wrong and called in consultants to assess the problem. The consultants recommended transformational change in that TUV should redesign the entire production system, change the placement of all equipment and the flow of work, redefine every job and give all workers new assignments.

Which type of change did the consultants recommend for TUV?

Options:

A.  

Evolution

B.  

Reconstruction

C.  

Revolution

D.  

Adaptation

Discussion 0
Questions 4

G sells technology-based wristbands that detect the duration and quality of an individual's sleep G's wristbands are available for sale through G's website only. Also on the website, G offers for sale sleepwear supplied by partner company. H. H pays G 10% of the sales revenue, when sales of its products are made through the G website Additionally, G allows a pillow company, D, to advertise on the G website for a small fee each month It does not facilitate sales of D's pillows through the G website.

Which of the following correctly identifies the three revenue models that G achieves through its website'?

Options:

A.  

Licensing, trading, advertising

B.  

Transaction, commission, advertising

C.  

Transaction, subscription, advertising

D.  

Transaction, commission, trading

Discussion 0
Questions 5

Which of the following statements is NOT a role for Management Accountants involved in the strategy development process?

Options:

A.  

Consider and raise awareness of the ethical impact of proposed strategic decisions.

B.  

Integration of financial and non-financial information.

C.  

Writing the Annual Report.

D.  

Assist the Board in determining risk appetite.

Discussion 0
Questions 6

HHH intends to introduce a Balanced Scorecard to assist with its strategic policy formation and achievement of strategic plans. Which TWO of the following stakeholders are addressed by a Balanced Scorecard perspective?

Options:

A.  

Shareholders

B.  

National government

C.  

Local government

D.  

Managers

E.  

Local residents

F.  

Customers

Discussion 0
Questions 7

Which of the following is a 'hard' factor according to McKinsey's '7-S' model?

Options:

A.  

Staff

B.  

Skills

C.  

Strategy

D.  

Success

Discussion 0
Questions 8

A resource audit identifies the resources that are available to an Organization and seeks to start the process of identifying competencies. By assessing the results from a resource audit, a company can evaluate how well its resources have been utilised and the efficiency and effectiveness of the Organization's systems.

 

The Ms model is used to help managers undertake a resource audit.

 

Which THREE categories will be included in a resource audit?

Options:

A.  

Management

B.  

Motor vehicles

C.  

Make-up

D.  

Money

E.  

Market research

Discussion 0
Questions 9

Company V has obtained planning permission to build 20 wind turbines in town W. This will be a highly profitable project and help the Government in Country H meet targets for renewable energy. However, local residents and wildlife groups are extremely unhappy and have objected to the plans and threatened to cause disruption at the site of the proposed wind turbines once building work commences

Which THREE of the following activities should Company V use, according to Cyert and March, to resolve these conflicting stakeholder objectives?

Options:

A.  

Continue to build the wind turbines despite attempts to overcome the objections of the locals and the wildlife groups

B.  

Negotiate with the wildlife groups to ensure their key concerns are understood, and implement an action plan to address concerns where appropriate

C.  

Make a donation of $10,000 to town W as a contribution towards the construction of a new town hall.

D.  

Offer staff a bonus when the project is successfully completed

E.  

Negotiate a 5% reduction in the price of the blade manufacture.

Discussion 0
Questions 10

Select the MOST appropriate leadership style to manage each change situation outlined below.

Options:

Discussion 0
Questions 11

McKinsey's '7-S' model can provide companies with a useful insight into some of the issues experienced as part of a change initiative within a company.

 

Which THREE of the following are identified as SOFT elements within McKinsey's '7-S' model?

Options:

A.  

Strategy

B.  

Style

C.  

Sentiment

D.  

Staff

E.  

Skills

F.  

Sustainability

Discussion 0
Questions 12

Company TTT produces a range of products, including products T1 and T5.

Product T1: Profitability has declined in recent years, although small profits continue to be made as the market contracts due to changing customer pReferences. Overall market share is low and continues to reduce. However, in addition to external sales T1 is also used as a component of product T5.

Product T5: A market leader within a low growth market, sources components both externally and from TTT's other subsidiaries. T5 benefits from significant economies of scale and TTT has recently considered modernizing its T5 production line but following a cost benefit analysis, decided not to proceed.

Which of the following is an appropriate strategy for TTT to adopt?

Options:

A.  

Divest both product T1 and product T5.

B.  

Harvest product T1 and Divest product T5.

C.  

Harvest both product T1 and product T5.

D.  

Divest product T1 and Harvest product T5.

Discussion 0
Questions 13

LLL is a travel company which has experienced rapid organic growth. It has three divisions and each division is led by a Divisional Director. Each Divisional Director is responsible for their own divisions' investment in Information Technology (IT). However, as LLL has grown, so has its information requirements.

 

Recently, LLL appointed an IT Manager. She discovered that within LLL's divisions, there are very different standards for IT, resulting in different hardware and software used in the three divisions. Also, the divisions do not use common software packages which causes difficulties in transferring information within LLL. LLL does not have a central IT department. 

 

Which of the following activities would be the primary focus of an Information Systems (IS) Strategy  for LLL?

Options:

A.  

Identification of the information needs of LLL's customers and key stakeholders.

B.  

Identification of management responsibilities and processes within LLL.

C.  

Identification of what information is needed by LLL to enable it to achieve its overall business strategy.

D.  

Identification of the hardware and software required to manage all of the information within LLL.

Discussion 0
Questions 14

RRR is a medium sized company, which has built family homes in Country В for twenty years. The Board of RRR wishes to expand company operations and start building homes in the neighboring country. The Board of RRR wishes to undertake a position audit to help in this decision.

Which of the following strategic analysis tools would be used in a position audit for RRR?

Options:

A.  

Gap Analysis

B.  

PEST

C.  

SWOT

D.  

Five Forces

Discussion 0
Questions 15

Johnson. Scholes and Whittington described three criteria. 'Suitability, Feasibility and Acceptability' to evaluate potential strategies. Which of the following statements relate to the three criteria? Select ALL that apply.

Options:

A.  

Concerned with the expected performance outcome.

B.  

Concerned with whether the strategy addresses the circumstances in which an organisation is operating.

C.  

Concerned with the ability of the business to renew itself.

D.  

Concerned with the latest reported results

E.  

Concerned with whether the strategy could be made to work in practice.

Discussion 0
Questions 16

Which of the following is NOT a fundamental principle specified in CIMA's Code of Ethics?

Options:

A.  

Integrity

B.  

Objectivity

C.  

Confidentiality

D.  

Sustainability

Discussion 0
Questions 17

BB Laundry Company is a community-led franchise initiative, enabling its customers to make use of state-of-the-art washing machines for its customers' domestic laundry needs. Services include self-serve or fully serviced washing and ironing services, provided by on-site volunteer staff.

Its laundry sites are powered with solar or wind power and its washing machines use water-conserving technology Non-toxic soaps and detergents are available, as well as bio-degradable clothes hangers, mend and repair services, combined with community cafes.

Which of the following would be beneficial to BB Laundry Company for external reporting of its key performance outcomes?

Options:

A.  

Triple Bottom Line (TBL)

B.  

Economic Value Added (EVA)

C.  

Shareholder Value Analysis (SVA)

D.  

Process Benchmarking Analysis (PBA)

Discussion 0
Questions 18

ZZZ recently hired a new Chief Executive, Q, to lead it through a period of major change. Q immediately set up a change management team which consisted of several senior managers and directors from across the Organization. Together, they formulated an overall goal for change and then spent several weeks presenting the need for change to all of the staff  through a series of staff meetings. At these meetings Q involved staff and built their ideas into the final change strategy.

 

Q also set a series of interim goals to encourage ongoing performance throughout the change process. When the Organization reached these goals, she widely publicised these achievements to help motivate staff. 

However, after six months, ZZZ had failed to reach most of the interim goals that had been set. Most of the members of the change management team had not maintained a significant interest in the change process and many of the staff felt that there had been a lack of communication and reward following the initial few weeks of the change process.

Kotter suggested that there were eight steps required to successfully lead change.

Which TWO of the following of these eight steps did Q fail to achieve?

Options:

A.  

Develop a change vision

B.  

Empower broad based action

C.  

Incorporate change into the culture

D.  

Generate short term wins

E.  

Never letting up

Discussion 0
Questions 19

Select the ethical principle which is most likely to be challenged in each of the following situations.

Options:

Discussion 0
Questions 20

VWX is a successful airline with a proven record in successfully exploiting the resources it obtains. Which of the following might create an additional Core Competence for VWX?

Options:

A.  

Unique rights to operate from the most popular airport serving a capital city.

B.  

Sufficient aircraft to operate a good timetable.

C.  

A market with more passengers than the existing airlines can satisfy.

D.  

The airline operations that operate below the level of middle management.

Discussion 0
Questions 21

Mendelow developed a matrix in which he characterised stakeholders by reference to their degree of power and level of interest.

Place the correct category against each of the classes of stakeholders.

Options:

Discussion 0
Questions 22

In 1989 Earl developed a framework to analyse the linkages between information systems, information technology and information management. Which of the following is NOT a characteristic of Information Systems strategy?

Options:

A.  

Aligning strategy development with business needs and seeking strategic advantage.

B.  

Business-led and demand-orientated; developing new strategic choices.

C.  

Formed with key objectives of using the information resource and generating new businesses.

D.  

Organization-based, relationships-orientated and management focused.

Discussion 0
Questions 23

A fresh-food packaging manufacturer has recently changed the design of its packaging in order to reduce the amount of non-recyclable material. Its immediate customer, a large fresh-food wholesaler, does not see the need for this re-design as it believes that it will adversely affect the storage of the fresh food. However, the final customer, a large supermaket chain, has expressed strong interest in the new packaging design, as the supermarket chain has strict Corporate Social Responsibility targets to achieve.

 

Which of the following statements most appropriately describes the situation outlined above, from the perspective of the fresh-food packaging manufacturer?

Options:

A.  

Value Chain management

B.  

Upstream supply chain management

C.  

Downstream supply chain management

D.  

Pull supply chain management

Discussion 0
Questions 24

JKL is a bank with a large number of personal customers. 

 

A member of staff has reported their loss of a portable electronic storage device to his line manager.

 

The portable electronic storage device contains customer account details, including secure information such as personal login details to access personal accounts. JKL has a clear policy that forbids staff from downloading customer data on to portable electronic storage devices. 

 

It would be difficult for a member of the public to access the information on the device.

 

Which of the following would you advise JKL to do?

Options:

A.  

Notify all customers of the loss and advise them to monitor their accounts for unusual transactions.

B.  

Wait for customers to query unusual transactions and refund any money they have lost.

C.  

Let the staff member explain why they downloaded data before deciding on their dismissal.

D.  

Retain the staff member and monitor them secretly to establish whether they are engaged in a fraud.

Discussion 0
Questions 25

Which of the following is NOT a key attribute of a successful stretch target?

Options:

A.  

Set at a level which is easily achievable.

B.  

Set at a level which motivates staff to perform at their highest level.

C.  

Staff must understand the reason for the stretch target set.

D.  

Encourages ethically responsible behaviour to achieve the stretch target.

Discussion 0
Questions 26

Collaborative leadership is particularly useful in situations where "no one is in charge", where the issues or problems are so complex that no one person or entity has either the information or the power to change.

Which of the following would facilitate the role of a collaborative leader effectively?

Place 'Yes' or 'No' next to each Role.

Options:

Discussion 0
Questions 27

According to Porter's Five Forces model, which of the following would be evidence of high buyer power?

Options:

A.  

There is a low probability of backward integration.

B.  

Products are not standardized and buyers cannot easily switch to another product.

C.  

Buyers are fragmented and act independently of each other.

D.  

There is a concentration of buyers.

Discussion 0
Questions 28

JKL Plc manufactures and sells a range of consumer electronic products. it is organised into four strategic business units (SBU's), each responsible for a specific business segment. 

  

Which business segment would benefit most from a Build strategy?

Options:

A.  

Personal Computer

B.  

Tablet

C.  

Smartphone

D.  

Personal Music Player

Discussion 0
Questions 29

The following definition has been provided by the Chartered Institute of Personnel and Development (CIPD):

'An activity which targets high performance and improvement at work and usually focuses on specific skills and goals, although it may also have an impact on an individual's personal attributes (such as social interaction or confidence). The process typically lasts for a relatively short period.'

Which of the following activities does the above definition describe?

Options:

A.  

Work based training

B.  

Coaching

C.  

Mentoring

D.  

Leadership Development

Discussion 0
Questions 30

Mayo defined knowledge management as the management of the information, knowledge and experience available to an Organization. Which THREE of the following are steps in the development and implementation of a knowledge management strategy?

Options:

A.  

Gaining top management support.

B.  

Creating the technological infrastructure.

C.  

Populating the databases.

D.  

Appointing a change agent.

E.  

Establishing a knowledge management budget.

Discussion 0
Questions 31

MM is a business which sells entertainment products.  MM now wants to move to a position where it uses e-business as a fundamental part of its business strategy. 

 

Which of the following benefits would result from MM's use of e-business? Select ALL that apply. 

Options:

A.  

Cost reductions because of lower overheads and cheaper procurement.

B.  

Increased online revenues.

C.  

Better control information through monitoring website activity.

D.  

An increased use of tacit knowledge.

E.  

A reduction in labour turnover and higher morale.

F.  

Better control of information.

Discussion 0
Questions 32

Kaplan and Norton developed a model called the Balanced Scorecard to assist in the formation and achievement of strategic policy.  Within this model are four perspectives. Which of the following statements is NOT applicable to a Balanced Scorecard perspective?

Options:

A.  

To succeed financially, how should we appear to our shareholders?

B.  

To achieve our vision, how should we appear to our customers?

C.  

To achieve our vision, how will we sustain our ability to change and improve?

D.  

To achieve our vision, how should we appear to our stakeholders?

Discussion 0
Questions 33

Johnson, Scholes and Whittington developed the SAF framework to explain the factors that should be considered before pursuing a strategic option.

 

JJJ is a listed company that is considering launching a new product into its market.

 

Which of the following considerations affects the Acceptability of this new product launch?

Options:

A.  

The potential impact of the launch of the new product on the profitability of JJJ.

B.  

The availability of funds within JJJ for launching the new product.

C.  

The amount of production capacity JJJ will require to make the new product.

D.  

Whether the product is consistent with the strengths of JJJ.

Discussion 0
Questions 34

Which of the following is NOT one of the main principles contained within the UK Corporate Governance Code?

Options:

A.  

Remuneration

B.  

Leadership

C.  

Disclosure

D.  

Accountability

Discussion 0
Questions 35

NNN is a logistics firm that contracts with online retailers (clients) to deliver parcels containing customers' purchases, to customers' home addresses. NNN holds inventory of the most frequently ordered products at its warehouses.

According to industry research, most clients require the contractors to deliver the customers their purchases soon after they place their order. They are not concerned with the environmental impact of the logistics process. They require very competitive delivery prices from their contractors.

Customer research reveals that households dislike being asked to stay at home for an entire day because logistics firms are unwilling to commit themselves to a precise delivery time. This problem has led to a small number of cases of customers arriving at the warehouses of logistics firms demanding to take their purchases away with them. Most households do not consider the environmental policies or performance of the firms they buy from.

The logistics industry is very competitive and NNN wants to protect its existing contracts and to win more. It needs to focus its resources on the 'things that must go right' in order for it to succeed.

Which THREE of the following are Critical Success Factors (CSFs) for NNN?

Options:

A.  

Business processes that deliver to households at the promised time + or - 15 minutes.

B.  

A shorter average time between receipt of an instruction from its client and delivery to the customer.

C.  

Warehouses in areas of lowest feasible operating cost.

D.  

A car park and waiting room for customers at each warehouse.

E.  

A comprehensive policy on emissions and Corporate Social Responsibility (CSR).

Discussion 0
Questions 36

Porter suggests that competitive advantage arises from the implementation of a generic strategy which best fits the organisation's environment. Which of the following are generic strategies'? Select ALL that apply.

Options:

A.  

A strategy which is based upon the business organising itself as the lowest-cost producer in its industry.

B.  

A strategy based upon persuading customers that its products or services are superior to its competitors products and services

C.  

A strategy which is based upon the organisation achieving cost-parity with its competitors.

D.  

A strategy in which its products or services are directed to a segment of the market rather than the market as a whole.

E.  

A strategy based upon persuading customers its products or services are of equivalent value to those of the market leader.

F.  

A strategy which makes investment decisions guided by a product's position in a product/market matrix.

Discussion 0
Questions 37

Data mining is an important part of an Organization's knowledge discovery process.

 

Effective data mining provides insight and can help unlock previously hidden opportunities.

 

Which of the following are disadvantages of Data Mining?

 

Select ALL that apply.

Options:

A.  

Privacy issues

B.  

Security issues

C.  

Ethical issues

D.  

Financial crime issues

E.  

Manufacturing issues

Discussion 0
Questions 38

F is an entrepreneur who runs a chain of health food shops in Country M. There are no other similar health food shops operating in Country M and the chain has rapidly grown over the last three years. F wishes to continue to grow his chain of shops but is aware that he lacks the funds to enable him to grow at the pace which the market is demanding. He is also concerned that continued rapid growth will result in him losing control over the strong brand reputation and identity that he has built up for the chain of shops. 

Which of the following would be the most feasible strategy for F to adopt to continue to grow his business?

Options:

A.  

Acquisition

B.  

Joint venture

C.  

Franchising

D.  

Licensing

Discussion 0
Questions 39

The sales manager of an organisation has requested that you accept sales figures for the month, which contain misleading statements of sales, for the purpose of calculating sales team bonuses.

Which of the following fundamental ethical principles would this request breach?

Options:

A.  

Objectivity

B.  

Confidentiality

C.  

Integrity

D.  

Professional behaviour

Discussion 0
Questions 40

BCD is a manufacturer of electronic components. Based on research of its external environment BCD has chosen 'Customer Satisfaction' as one of its Critical Success Factors. In order to operationalise this Critical Success Factor, BCD's management must associate and select a number of relevant Key Performance Indicators.

Which THREE of the following Key Performance Indicators would be suitable to use in respect of Customer Satisfaction? 

Options:

A.  

Number of products returned by customers.

B.  

The % of customers who recommend BCD's products.

C.  

Improvement in product quality.

D.  

Amount of money spent on advertising.

E.  

Number of new customer accounts opened in the period.

F.  

Number of employees leaving in the period.

Discussion 0
Questions 41

A company runs a distribution warehouse. Its information systems constantly monitors inventory levels, with automatic re-order processing occuring with suppliers when inventory items reach a specified level. It operates a robotics system which automatically picks inventory from its location in the warehouse and delivers it to the pick-up area. The company also has a large database of customer information which it uses to analyse buying behavior and sales trends so that it can provide customers with relevant and targeted marketing information.

Which THREE of the following activities of the Value Chain have been affected by the use of IT/ IS?

Options:

A.  

Inbound Logistics

B.  

Operations

C.  

Outbound logistics

D.  

Sales and Marketing

E.  

Services

Discussion 0
Questions 42

The future can be viewed as consisting of a large number of alternatives. Forecasting techniques have been designed to assist decision-making and planning.

 

Which TWO of the following statements are correct regarding the use of trend analysis as a forecasting tool?

Options:

A.  

Suitable for mature and stable products / services / companies. 

B.  

Suitable for young and dynamic products / services / companies.

C.  

Useful where the external environment is always stable.

D.  

Useful where the external environment is always changing.

E.  

Useful where comparatives are not available.

Discussion 0