Certified Innovation Professional (CInP)
Last Update Apr 15, 2026
Total Questions : 195
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Innovation Tournaments are internal competitions where teams of peers work together to identify a new opportunity for the business, develop a relatively complete and well-thought-out business plan for it, and then pitch it to an internal venture board, generally in order to get funding for taking the concept further, understanding that concepts which prove strong enough may ultimately make their way all the way through to final implementation, thereby providing an excellent method for surfacing and funding non-core, and potentially breakthrough or disruptive, business innovations.
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Evaluation and Selection often happens at two or more levels. The second level is generally run by executives from across the business.
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In the long run, what is more expensive than innovating?
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Market Scouting is used to search out and find new markets where a business can do what?
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A key use of research in Needfinding work is for market segmentation, where an overall population of prospective customers are segmented according to what?
As an innovation professional, you encounter opportunities to identify what?
A seventh step for projects in the Front End is for teams to further validate and scope the opportunity they are pursuing - something they should be in a position to do at this point. This involves the team conducting analyses to understand where they are with their knowledge of the opportunity, including what three considerations? "
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Because " The Maverick " likes to challenge the status quo, being that they are driven and hungry for doing new things, they are usually best suited for which phase of innovation work?
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Some of the commonly-used other types of Market Research include Sentiment Analysis, Brand Tracking, and Social Media Listening.
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Innovation Kits are an activity where people from across the organization are provided with carefully-designed starter kits containing certain paraphernalia intended to serve as thought-starters, which the individuals are then challenged to use to spark innovative new thinking around a particular business challenge, and to consider how the different pieces and parts can be recombined in novel ways to generate innovative new opportunities for the business, all of which end up being fodder for the Innovation Funnel.
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In the fourth step of the GInI Breakthrough Innovation Method—Synthesis & Capture—teams will generate as many new value models as makes sense for the situation. They can then use preliminary filtering to select the most promising models to move forward with.
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To craft a compelling story, Innovation Teams must skillfully weave together a narrative around their challenge that does what to the listener?
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Really good innovation demands really good insights because it moves a business closer to its market and allows it to ____ those markets, by better understanding those markets’ different needs.
A business ' Innovation Strategy will - in Stage 1 of the GInI InMS - guide the business ' investment priorities for its Innovation Portfolio, thus largely determining the portfolio ' s what?
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The fourth step for projects in the Mid Zone is for teams to develop a sound business case for the opportunity. This is important because it will be used for the business’ highly-critical decision on whether or not to make the major investment required to continue moving the project forward toward development and commercialization.
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Colloquially, the Front End of Innovation is referred to as Innovation’s First Mile.
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Core Innovation Teams tend to focus exclusively on innovation projects and usually exist where in the business?
Though __________ is often required, it can be costly. For that reason Innovation Teams must first try to use __________ as much as they can.
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In running a Pilot associated with Stage 5 of the GInI InMS, the scale of the pilot, and the level of maturity of the offering, will often be a function of what?
If an Innovation Team has been given an open charter, then one of the very first major tasks the Project Leader is to lead the team in is what?
To be productive, an Innovation Management System must have an effective Assimilation Process. That process will involve three activities, namely challenging, accumulating, and aggregating.
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In order to gain insights from the research we undertake and the observations we make, we have to distill down all of that information to figure out what the information is trying to tell us.
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" Several very large businesses have in recent years turned to running campaigns on crowdfunding sites. One of the more important reasons these businesses use such platforms is that it affords them the opportunity to ______ their concepts, under the assumption that concepts that see good traction on these platforms will see good traction in the general market, and conversely concepts that see poor traction on these platforms will see low demand in the general market and should thus be abandoned. "
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The final step for projects in the Back End is to ramp up production and deliver of the offering. This completes the process of taking a new idea from concept to reality, and - because of scaling up the offering - is where the business will finally begin to do what?
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First-Level E & S Teams do two key things that are critical to driving the business ' InMS. The second of these is to drive and facilitate __________ for choosing those ideas and opportunities that will ultimately be converted into new innovation projects.
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In a good Innovation Team, all of the members will have what?
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Venture Scouting is used to search out and find new startup ventures a business can invest in - a practice known as _____.
The fourth step for projects in the Back End is for teams to undertake the formal design and development work required to have a final design for the offering. For a product, this involves an engineering design that is consistently manufacturable and yields a product capable of delivering on the Design and Innovation Intents set for it.
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Because " The Researcher " has a propensity to research all the possible go-to-market strategies and evaluate the supporting intelligence around those, they are usually best suited for which phase of innovation work?
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____ are an activity where people from across the organization are provided with carefully designed starter kits containing certain paraphernalia intended to serve as thought starters. Individuals are then challenged to use these items to spark innovative new thinking around a particular business challenge and to consider how the different pieces and parts can be recombined in novel ways to generate innovative new opportunities for the business, all of which end up being fodder for the Innovation Funnel.
Since each Mechanism of Engagement will resonate with a different audience in the business, a portfolio approach to their use allows a program to maximize its overall engagement, while also benefiting from what?
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As an Innovation Professional contributing to a program of sustained innovation output in your business, you are constantly feeding what?
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Innovation is defined as doing something in a new or novel way that delivers more value and/or better experiences to customers and markets.
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_____ are a lighter approach to Open Innovation where engagements are curated with SMEs, thus allowing a business to gain access to a wide variety of insights and learn critical information about a particular industry, market, technology, or business process.
Because " The Planner " will coordinate the production and delivery of a new offering, they are usually best suited for which phase of innovation work?
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Hard Research generally consists of two areas, namely Technology Research & Development and Intellectual Property Research.
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When the third step in the GInI Breakthrough Innovation Method - Oblique Examination - is used to address the problem space, it begins with one fundamental question, namely ______.
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Technology Innovation is any new innovation that delivers greater value and/or a better customer experience as a direct consequence of using a new technology.
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____ are a rapid concept-validation method for digital innovations involving a five-day process aimed at answering several critical business questions. This is done by rapidly designing, prototyping, and user-testing the concept, compressing what might otherwise take months of development and validation work into a single week.
The fifth step of the GInI Breakthrough Innovation Method is known as __________________, and is intended to give teams extended time in which to further develop select concepts.
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Build to Empathize is one of the 12 Purposes of Prototyping in which we build prototypes to develop a deeper understanding of the customer and of their world / situation / problem.
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____ are outside conferences that individuals attend to be exposed to fresh thinking and diverse ideas from all over the world, as well as to interact with presenters and other attendees to further explore and develop some of those ideas. Attendees typically return home inspired with new ways of seeing and thinking and with new ideas that can be applied inside the business. Some of these inevitably make their way into the Innovation Funnel.
For projects in the Back End, once a pilot demonstrates the commercial viability of the offering, the effort is passed on to the next stage, where it is ramped up to full-scale capacity via various capital investments.
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Stage 1 of the GInI Innovation Management System is called The Innovation Funnel.
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" ______ are team sprints organized to build something entirely new in a highly-compressed timeframe, producing highly useful outcomes often in record time, which in turn become inputs for the Innovation Funnel to consider carrying further. "
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In a given Innovation Project, the motivations that each stakeholder brings to the effort are known colloquially as what?
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Program Leaders must take explicit steps using reinforcement mechanisms to drive ongoing sustained engagement in the business ' innovation program.
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Understanding market problems and delivering successful innovations requires a business to be able do what?
A key use of research in Needfinding work is for market segmentation, where an overall population of prospective customers is segmented according to the particular outcome each segment seeks.
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For those projects launching a new brand or a new offering that will impact a brand, the second step in the Mid Zone is to develop what?
As an Innovation Professional, you are a primary contributor to a program of what in your business?
_____ is a useful tool for helping a business understand the forces at play in the world and the different ways these forces may play out and interact to shape their future reality.
A Core Innovation Team is a special dedicated team whose sole job is to carry out _____ in the business, doing so one at a time to ensure focus.
The second step for projects in the Front End is for the team to engage in further exploration and discovery work. This is aimed at gaining additional insights into both the problem space and the solution space they are dealing with.
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Taking a portfolio approach to using Mechanisms of Engagement produces outcomes that impact what?